When Cévène’s Co-Founder, Renaud Martel, first told us about the release of a new outdoor brand, we were thrilled to hear that they have opted for 100% natural fibres.
We work with some great brands across the outdoor sector, so it was only natural to get involved and support their mission from the beginning, as their commitment to sustainability and quality closely aligns with our own values.
A shared mission for a greener future
Joined by a shared mission of building products that last, we are partnering with Cévène to design, produce, and distribute a wardrobe that has the lowest possible impact on the planet, both today and for generations to come.
The foundation of this collaboration is a thoughtfully crafted outerwear collection featuring two standout pieces made with Ventile Organic fabric.
The Waterproof Windbreaker 200 is a breathable, rainproof jacket reinforced at the chest and shoulders for enhanced durability, and the Hooded Travel Jacket 360 is a versatile, all-season jacket designed to function as a lightweight outer layer in summer or a warm middle layer in winter.
Going plastic-free
Cévène stands out as one of the rare brands – just 0.1% globally – that is 100% plastic-free. Every product is made from 100% single-material fabrics, eliminating hazardous blends and synthetic microplastics.
Its collections are built around six foundational principles of sustainable fashion, including the use of only natural fibres, biodegradability, eco-design without compromise, and a radically reduced environmental footprint, amongst others.
With this collaboration, we are not just launching a collection; we are on a mission to show what sustainable outdoor wear can achieve, just as we’ve done since 1943.
Explore the Ventile Organic collection here: https://ventile.co.uk/fabric/ventile-eco-collection/ventile-eco-organic/
Learn more about Cévène here: https://ceveneoutdoor.com/